Business & Management Studies Examining business students’ intentions to misuse ChatGPT through the lens of deterrence and neutralisation theories December 11, 2025
Business & Management Studies Blurring the boundaries between employment and entrepreneurship: Role of employee ownership and profit-sharing December 11, 2025
Business & Management Studies Leveraging AI to Tailor Customer Engagement With Personalized Marketing Strategies November 19, 2025
Business & Management Studies Enhancing Marketing and Brand Communication With AI-Driven Content Creation November 19, 2025
Business & Management Studies AI in Customer Service Automation: Balancing Efficiency with Human Touch November 19, 2025
Business & Management Studies Role of networking and partnerships in the success of hybrid entrepreneurs November 19, 2025
Business & Management Studies Innovation culture and employee engagement: Relationship between an organization’s innovation culture and employee engagement and retention November 19, 2025
Business & Management Studies Work-life balance of hybrid entrepreneurs: Balancing demands of personal and professional lives November 17, 2025
Business & Management Studies Role of innovation and entrepreneurship in economic diversification November 17, 2025
Business & Management Studies Decoding consent managers under the Digital Personal Data Protection Act, 2023: Empowerment architecture, business models and incentive alignment November 12, 2025
Business & Management Studies Investigating Mobile Apps Post-Adoption Behaviour: A Grounded Theory Investigation November 12, 2025
Business & Management Studies Integrating Big Data and Artificial Intelligence Technology to Build Renewable Energy Supply Chain Resilience: An Empirical Study November 12, 2025
Business & Management Studies Supply Chain Entrainment and Organizational Performance: A Study In Context Of Manufacturing Sector November 10, 2025
Business & Management Studies Digitalizing hotel industry: Inhibitors and implications for sustainability November 10, 2025
Business & Management Studies Upskilling Service Employees for Digital Transformation Using Gamified Training November 10, 2025