Law & Legal Studies

Transparent communication under Article 12 of the GDPR: Advocating a standardised approach for universal understandability

Transparent communication under Article 12 of the GDPR: Advocating a standardised approach for universal understandability

The paper positions understanding of terms of use and privacy policy as an essential attribute in the overall intelligible, clear and plain language requirement under the General Data Protection Regulation (GDPR).

Authors

Indranath Gupta, Professor, Jindal Global Law School, O.P. Jindal Global University, Sonipat, Haryana, India.

Paarth Naithani, Academic Tutor and Teaching & Research for Intellectual Pursuit (TRIP) Fellow, Jindal Global Law School, O.P. Jindal Global University, Sonipat, Haryana, India.

Summary

This paper suggests the way forward for the transparency requirement under the GDPR for all data subjects in the context of two recent developments in 2021. The first was the decision of the Dutch DPA against TikTok, and the second was the release of the UK Children’s Code by the ICO.

The paper positions understanding of terms of use and privacy policy as an essential attribute in the overall intelligible, clear and plain language requirement under the GDPR.

It indicates that a standardised approach can guarantee that data subjects understand the information data controllers share.

This approach will have a script with standardised and universal tools. Such an approach would overcome the limitations of a particular language, including the variable perception of ‘privacy’ among individuals.

Published in: Journal of Data Protection & Privacy

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